From Reading Specialist to Copywriter: How Danielle Built a Business During Maternity Leave

In today's episode, you'll meet Danielle Bouchard, a former elementary teacher and reading specialist who transformed her career while on maternity leave. Danielle shares her journey from classroom to copywriting, revealing how she built a successful business serving motherhood and family brands.

Listeners will discover:

• Why Danielle left teaching after a decade in education
• How she turned her maternity leave into a business opportunity
• Tips for maximizing productivity during nap times
• Why mindset shifts were crucial for Danielle's career transition

Plus, learn how Danielle uses her teaching background to serve family-focused brands and educational businesses.

Want to ask Kristin and Hillary a question? Click here to submit your question to the podcast. We'll answer it on an upcoming episode of Teachers Make the Leap!

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Transcript

0:04

Welcome to Teachers Make the Leap, a show that empowers educators to build online businesses they love and revolutionize the way work shows up in their lives. I'm your host, Kristen. And I'm your host, Hillary. We're two former teachers who have successfully made the leap from classroom to entrepreneurship. If you dream of finally leaving teaching to be able to make your own schedule and increase your earning potential, join us each week as we explore real ways to get there through online business.

Kristin: 0:34

Welcome to another episode of the Teachers Make the Leap podcast. Today, we're chatting with an amazing guest, Danielle Bichard, who made the leap from teacher to copywriter earlier this year, Since leaving the classroom, Danielle writes for motherhood and family brands. She helps them find the right messages to connect with their people online, and she provides copywriting services to really help them feel good about how they're showing up In the digital space. Danielle, I'm so excited that you're here to chat with us today.

Danielle: 1:00

Oh, thank you so much. Thank you for having me. It's really good to be here.

Kristin: 1:03

Well, for everybody listening, Danielle's here to share her story. It's going to be such a treat. Danielle, you are somebody I admire a lot in the copywriting space. We worked together, Danielle's in Teacher Turned Copywriter, our signature course. And, I have so admired getting to know you over the last year or so and really just being a witness to how you have shown up in this space. How you have built a brand new business as You had a brand new baby. You've had a lot of changes and kind of new chapters starting in the past year or so. I'm really excited to kind of dig into all of those and see what's working well, what we're still working towards and just kind of give our viewers a kind of unfiltered look at what it's been like to be you and transition out of the classroom into copywriting over the past year or so. Danielle, I think it's probably best for us to start kind of. In, in the teacher world, Because that's where you're transitioning from. and that's where a lot of folks, who are listening can, you know, where they're at right now and what they can relate to. So, can you give us a little background? What did you teach? What drew you to teaching? walk us through that kind of chapter in your life.

Danielle: 2:06

Yeah, so I primarily worked, at the elementary school level. I spent most of my classroom, in first grade and third grade. And then towards the end of my teaching career, I was a reading specialist and interventionist within the elementary level as well. So looking back, it was over a decade of of time spent in the classroom, time spent teaching. And I don't really have like a set answer as to what drew me to teaching. It was just one of those things applied to colleges. went for that major and never really looked back. It was always just something I knew I wanted to do, without a specific reason as to why. I don't have teachers in my family, and a lot of teachers are like, my mom was a teacher, my dad was a teacher, and it goes back, like a few generations, and that wasn't the case for me. It just, really felt like an interesting career, and I was drawn to it. I'm really, I'm really not sure. I think it was just, it felt like a safe choice, like I knew what teachers kind of did, I, was able to double major at school, I went to like a university that was close to home, it just felt like a mapped out choice that I understood, I've been in school all my life, so I felt like I knew how to just continue to be in school for my career.

Kristin: 3:22

That makes so much sense. And it's so true, like when you're, I'm thinking back on kind of like my It was like college days when I was like deciding what to do and what to major in. And it's so true that there are a few jobs out there where you hear the title and you're like, I know what that is, right? And then there's this whole other world of, of job titles where you, it's like kind of slippery. It's like, well, what does that person do on a day to day basis? One of the things that was really attractive to me about teaching was that I understood it right away. It was easy to say yes to, because I had so much experience with teachers, right? We all go to school, we all have probably a teacher or two along the way we look up to, or that has kind of changed the game for us, or, you know, made us think about something in a new light. So it was just such a concrete career choice that it made it almost an easy yes for me, and I'm wondering if that sounds right to you as well.

Danielle: 4:12

Yeah, uh, like I definitely thrive with predictability, with routine, so I think it was just safe, And at the time, like, when I went to school, there wasn't so much, I guess, in social media, so much that you could Google and look up and look at things. It was kind of just like you went to college fairs or you asked an academic advisor. So if you were somewhat interested in something, I think they kind of Helped you, you know, continue down that path. I was somebody that wanted to, you know, do school in four years That would felt important to me at the time So it was just like well if this is what I'm thinking I'm gonna stick with it and then just see it through Versus even ever giving myself a chance to change my mind I think I just wanted to check all the boxes and I really wanted a job right away It even felt really hard subbing for a couple years out of college. I wanted to be a teacher. I wanted my classroom.

Kristin: 5:04

I appreciate, too, that you just brought up that, like, sometimes it feels like you show some interest in one thing, and all of a sudden, like, you're off to the races, that's your thing, you gotta triple down on it, and you pick that major, and then you're committed to it for, like, the next four or five years. And it can feel like, all of a sudden, the decisions are all just made for you, and it's hard to, especially when you're young, and you're choosing. A direction. It's really hard to pump the brakes or to kind of think critically about what we're doing. And Hey, is this really what I want to be doing or, or, or what have you? Teaching sounded like a great direction for you out of college. you landed a teaching, position. what was it like teaching? Um, did teaching match your expectations as a career? were there parts of it that. you ended up really liking? Were there parts of it that you didn't love so much? What was your experience like in the classroom?

Danielle: 5:57

yeah, so I think a lot of things at the beginning of my career matched my expectation. I really enjoyed having my own classroom. I loved that feel of building such a unique community. You become like a family with your your students and the people that you're working with. I met some incredible people. I'm friends with so many people that I still have taught with that I consider closest friends. I was in a wonderful district. there was just so many things that were aligning that I really appreciated about the job and the experience. I started in third grade and quickly realized, that I wanted to go lower. I liked the experiences that I'd had subbing with, uh, younger classroom in early childhood age. So within a couple years of teaching, I landed a first grade job, and that was really just such a win for me. I loved the foundations of reading. I loved supporting students and seeing like the growth that they could make so quickly at a young age. They're so imaginative. They're so silly. They're so fun. and I think when you're young, or at least for me, when I was younger, I didn't have as many responsibilities, as many things as I do now, so I could put a lot more energy into teaching. It wasn't difficult to leave, you know, like two hours after the school day ended. I would go in sometimes on weekends. Like it was, it wasn't a chore to do that. It felt great to be prepared. It felt great to put in this extra effort to buy different things for your classroom. It was definitely a part of my identity that I was wrapped up in. And then over time, you grow and things change, and I, had, similar priorities for myself, as a teacher, but I wanted to, you know, segue into being an interventionist and try something that wasn't so classroom based. I had different things going on in my personal life, like got married, there's just, you know, different things that happen where you, I think, After a couple years of doing something, you realize I don't necessarily want to be at school until dinnertime. And I don't want to arrive when it's dark and leave when it's dark. I think, many teachers can attest that it never gets easier. It always seems to get harder. So, like, you're putting in all these years and all this time. In a career and, you would think like things would be simplified or you'd feel, you know, that you had your hands wrapped around it a little bit more. And I feel like just every year the plate got heavier and the expectations were harder and it just became, difficult. I, I'm the type of person that takes on other people's energy too. So a lot of times, like, if kids were having a hard time and there wasn't enough, you know, Support staff, even in a really supportive district, I would go home and just be, you know, spent to be done. I would, uh, have a hard time, like, regulating my own emotions because you're just taking on energy all day. And I definitely felt that more and was able to maybe recognize it more as my career went on.

Kristin: 8:49

I relate to so much of that, especially when you were talking about when you were a new teacher and all of the extra work Was a challenge and something that you were like, okay doing and really loved. I can relate to that a lot. Like I really was not at all bothered by, you know, going above and beyond as a new teacher, because those were the parts that I loved. Like, of course, I'm going to wake up an hour early and go get doughnuts for my class on this day, we're doing a presentation and spend my own money. And because I want to do that for these, these students, right? This feels like a community I'm curating. And I want to put that extra love and care and attention into it. And all of that feels so good. Until it doesn't, right? Until, until your priorities might change in life. Like you, you said, you grow and you change, or you get married, or you decide you want to spend some more time, you know, in your own life. And, and then all that friction happens, right? And it's like, Oh, but my job has me, you know, so entrenched in it that it's really hard for me to have other priorities. That's something that I relate to a lot. So that was a catalyst for me, for sure. And in, You know a little bit of a wake up call where it was like, hmm, Maybe there's a different option for me here, or maybe I can think beyond the classroom and think about well what other ways can work show up in my life where I don't feel like it's That's always priority number, number one, and I want to have a little caveat here because I, I'm aware that what I'm saying I'm aware of how it might sound, I just think it's very unpopular to say, to be allowed to ask yourself, like, what you want your life to look like, besides for just revolving around work, because we're so used to, as a society, work taking up, you know, 40 hours plus out of our week. Like, that's kind of the first thing. So, yeah, big ramble, but definitely on that front. What was it like when you started to have some of that friction show up, where you were a teacher, and you started to think,

Danielle: 10:50

Hmm,

Kristin: 10:51

maybe this isn't it. Maybe there is another career choice for me. What did that look like in your everyday life?

Danielle: 10:57

That was like my big pivot to then go back to school again to get my degree for reading specialist. I thought, well, maybe it's just like the whole classroom and the responsibility of what a classroom has, and even though I love teaching first grade, that's a really difficult grade to teach. There's so much with the foundations of learning there, so I was thinking maybe I'm just burnt, um, from the classroom and maybe going into a role where it's like, small group will help. So it was that mentality too of like you need a degree if you want to do something else. So for a while I was even looking at just similar things like anything with an education because if I had an education degree what could I do that was just a little bit removed from that. again it felt like a safe choice to get another degree with education and go that route. And within a couple of years, I did get the intervention role within my district, but it was, grant funded. So it was year by year, I was hoping to get the job back, or will I, you know, go into a complete other grade that I've never taught before at another school I've not taught at before. So it was a lot of nerves each year, hoping that the, the grant would be refunded, that I'd made the right choice. And it was not what I exactly pictured. I had a big caseload. I have trouble setting boundaries sometimes with not saying yes. So a lot of times if a teacher thought a student wasn't where they needed to be, it would make me nervous. So of course I would, you know, take on the extra student. So it would be a group of five. It would become a group of six. And it was always that, like, yes, of course. Like, let's focus on being a team player. And, um, I think quickly I was working, in a way that was just as exhausting, and I was trying to find a role that gave me a little more balance and a little more, like, time collaborating with teachers and not so much classroom management, but it just kind of turned the page to be, Just as complicated, just as, demanding of a job in a different hat.

Kristin: 13:00

Yeah, I'd love to hear a little bit of, of how you started the, the transition, Danielle, because you went from teacher to reading interventionist, um, and reading specialist for students. And then there was another, leap, so to speak, in, into actually moving out of the classroom. So for folks who are curious, what did that look like for you?

Danielle: 13:19

Yeah, so 2020, when we were home in March and nobody kind of knew what things were going to look like, um, you know, going back to school in the fall, I must have been searching for different things and then got targeted for a course for copywriting. I'd heard of the term before, but really didn't know what it was, but it kind of targeted me and all my pain points of Like, you know, do you want more freedom in your life and do you want to create your own schedule and do you enjoy writing? And it was like, yes, yes, yes, I do want all those things. and so I took a course. that spring, I guess, and really enjoyed it. It was fulfilling. It was interesting. It was a lot about copywriting, but also about like your mindset and how you feel about work showing up in your life, how you feel about your relationship with money. Just, it was more than I bargained for, honestly. It kind of just flipped a switch in my brain to make me realize. that there are other paths and why not just try this? Why not, you know, make it a little side hustle, take on a couple of projects and see where it goes. And that's kind of what I did. I did a few small projects and then a couple of bigger projects over like the next couple of years from like 2020 to 2023 I would say. Just some small things, like during the school year, a couple bigger things to play around with during the summer when I had time off. And I quickly realized I really enjoyed it, but I just didn't have enough, I guess of stamina at that point to start like a full fledged business while I was still trying to see if being a reading specialist was what I wanted. I feel like I still had my claws in that because it was another degree I went for, so I was kind of like straddling two worlds where I really wanted to see reading specialists work through and dip my toe in this. area of entrepreneurship and in copywriting. And then fast forward to 2023, I had my son, and I had planned to take, about six months off for the school year, um, and return at the start of, I think 2024 was my plan, to go back in January. And it was really quick that I realized, I want to say, he was born in April of 2023 and by September it was just like when school was starting. It was that feeling of, I can't wait. Don't think I can go back. Like I know I'm not supposed to go back in September I'm supposed to go back in January, but I do not think I can do it. So what's the plan? so at that point I had done some copywriting and like I said the course Had so much information about building the life that you wanted and here I am with a newborn son Wanting to build a life that allows me to be home a little bit more that allows me a little more flexibility And that really was eye opening. So actually I then found, your Instagram along with Hilary and reached out to you both on like a whim asking if you were interested at all in, you know, doing like some mentorship work. And you had just started the beta program. You were one week in and you were like, yes, join. So it was kind of like the universe just saying, like, hey, like, see this through. Keep going. Keep trying. And then from there, My drive to make it work, was like the most important priority for me and it just kept snowballing. And I feel like the more I put the effort and the energy into it, the more I was receiving kind of confirmation that it was the right choice. So, took the rest of the school year off and, just decided, like, let me see if I can get so many clients by summer, if I can hit a certain, you know, price point by the end of summer, then I can send in my resignation. And that's what I did.

Kristin: 16:58

I love the scope of the story you tell because sometimes we think that it all happens in the blink of an eye. And it can, you know, sometimes there are folks who make Decisions and, see success, really quickly. but that's sort of the exception to the rule, right? The rule is really a lot of persistence, a lot of constantly thinking about it. A lot of making small moves consistently over time, We talk about, you know, you found copywriting in, 2020 and then it wasn't until early 2024 when it kind of became this, like, yes, like, this is where I'm probably gonna actually spend most of my time, right? Like, this might be, An option for me to spend some more time with my son. So I love that kind of large view of, of the process to be where you're at now. So Daniel, tell us what's it like to be a copywriter nowadays? I know just as a caveat, building our business is always a work in progress. So I never want to give the impression to listeners that like. We've made it, you know, we're on the other side and everything's amazing. Like, there's a saying, out there where it's like everything is hard, right? Choose your hard, you know? Yeah, yeah. Do you want to choose the hard where you wake up every day and kind of go to the job that you dread? Great, choose that hard. Or do you want to choose the hard where you're kind of blazing your own path a little bit and you really have to self motivate to make things happen and maybe you see great income months or not so great income, like choose which, choose a direction, but they're both hard. So I'm really interested to hear how it's been for you. In your first year going full time with copywriting.

Danielle: 18:31

I love that. I love that viewpoint. And I know all the work that you and Hillary did, and continue to do with your courses, again, like a testament to, to mindset and knowing, like, small steps matter and having the right mindset every day when it's hard matters. I know at the beginning, it was, you know, for me, like, really hard not to check my email all the time to see if a client got back to me, or if, you know, I got on a call with a client, but they wanted to wait a few months, or they just wanted to make a connection, but I thought it was going to be like a slam dunk client signed, and they were just, you know, looking to, to connect, and we were in, you know, similar, um, niches. That was hard. That was really hard to, especially because I gave myself a timeline. I knew I had to, you know, make a certain amount to feel comfortable to walk away from teaching. So, you know, by, by January I think I had set a certain amount and then you feel fine. It's January, it's February, but then it starts to get, like, Closer to summer and you're nervous or I was, you know, very nervous. but I think you're right. You have to choose You're hard and while having my own business is different than I expected and I'm working You know at nap time or when my son goes to sleep. I'm working later But I'm there for a lot more of the moments of the day to day Which is what I wanted and I'm really lucky to have a wonderful support system and great family and my son just started Part time in daycare, so I'm able to, you know, put more energy into my business when he's there and I've realized that you can set aside like three hours And you'll get more accomplished in those three hours than if you have the whole day to do something. So I Really just try to work hard in the pockets of time I have But I have no regrets for the decision and every day is different which Is a challenge and a blessing, but I, I remember right at the beginning of kind of jumping into this, There was a, a moment where I remember somebody had said like they were going to go blueberry picking on a random day, And I was like, that sounds So, nice. Like, I want to go blueberry picking on a Tuesday, just because, and not have to worry about, not being able to go, like, wait until the weekend. So I love just that freedom and the flexibility of the schedule, to kind of be home and be more present when I want to be, and then still be able to be fulfilled by work. I've, um, I've been very lucky to work with some amazing clients, I don't feel any of that like Sunday scary at all, like all of these things when I reflect on where I am in just a year are pretty profound, like I used to dread making lunches every night because I was already thinking about the next day and on Sunday nights I would You know, get nervous and want to be home by a certain time, so I knew I could, like, relax for a certain amount of time and get ready and be ready for the week ahead, and those things have just completely lifted off my shoulders, and while it's still hard work and it's still a lot of showing up in a different way than, you know, your regular school hours, and it, it's definitely taken an adjustment not to get that paycheck to hit the bank account every two weeks, I think you're right. It's pick your heart. And I pick this one.

Kristin: 21:40

I'd love to circle back to something you said, which I hear Hillary say all the time. and for everybody listening, Hillary is not with us today. She's out on maternity leave, but, she's with us in spirit because she always says that when she had her, her first son, she was worried about what it would do to her quote unquote productivity, right? Like as a business owner and, you know, a service provider who has clients. We have to serve our clients, you know, we have to make time to, to write the copy that they're, expecting from us. And, I know Hilary said that actually having her son and having fewer, hours in the day that she was willing to dedicate to work made her a much more productive, worker in some of those hours. And I, I just think that's so fascinating. And, of course, I'm sure it's a struggle, absolutely, to have a family and juggle work and build a business and also have a baby who needs you and gets sick, sick randomly and all those things. But, I know a lot of folks are worried about, oh, what if I only have nap times or evening times? and Hillary always talks about how it's actually not as bad as she, she made it out to be before she had her. Her kid. So I'm kind of wondering if you could speak to that a little bit more.

Danielle: 22:46

Yeah. I mean, somehow like you just do it. Um, when my son was a newborn newborn. He was like a big contact napper, so I would just, you know, set myself up, like, had my coffee, my water next to me, the computer was charged, and I would just be working while he napped right on me, um, and now, luckily, he's, happy to nap, like, in his crib, in his room. And I just know like around, you know, the time he goes to sleep for his nap I have like an hour, an hour and a half to go like as soon as he Falls asleep and the monitor is on I have everything set up and I maximize that time or at night When he, when he goes to bed like it's almost time blocking like I know he typically goes to bed at this time I know I can get this project done at this time And I just find Sometimes those longer chunks, now that he's at daycare, sometimes that's where I am less productive, like five hours will go by. And I look back and I realize, well, I didn't, you know, block things out in this way, or I, you know, knew I had so much time, so I just used up all that time instead of being really focused. So I think somehow you just make it, especially, I think, when you're starting a business, if it's a side hustle, or if you're just trying to put a few hours into it, A few hours adds up. Whatever you can give is going to, at the end of the week, at the end of the month, turn into something huge. Even if it's starting with one client, or starting with making your website, or reaching out and making connections, or taking the course that you wanted to take. Whatever it is, If you have a goal in sight, small steps, I think, really are much more impactful than just trying to do one big thing, every once in a while.

Kristin: 24:27

I'd also love to get your perspective, Danielle, and just hear your experience about some of the clients you've worked with. you, you have a niche, right? You have a niche of parenting. Brands and family brands. I wonder if you've worked outside of that niche. I wonder what it's, what type of clients you've worked with in that niche. Can you give our listeners a little idea of what it's like to work with some of the clients you're working with.

Danielle: 24:46

Absolutely, primarily I work with like service providers, a lot of consultants, specialists, therapists, whether that's Like sleep consultants, lactation consultants, and then more service based providers in the motherhood realm. When I was starting my business and just taking on some side jobs before I decided to go full time, I was more in the woman's wellness space. And then when I was really deciding to make this go, um, full time and be, be my full time, um, work that I was. Already immersed in motherhood. So everything I was reading, everything I was consuming was this. I was looking for tips on, you know, getting my son to go to sleep. I was looking for support with the chiropractor. I was looking for all of these things and consuming them and reading them anyways. So while I was in this space, I realized it was a space I loved to be in. It wasn't a place where I felt overwhelmed. It wasn't a place or a space that I felt bored in. I just kind of couldn't get enough. So I realized while I'm here, while I'm consuming it. Wouldn't it be great to help so many of these service providers get their message out, connect with their audience? Um, I am their audience, so what, what I like to see and how can I help them further their reach or help them get more expertise with the work that they're doing. So primarily I am working in the family and motherhood space, but I do still have a couple of clients that are education based, but more for the support of families. So trying to get, early literacy skills done at home or how to support, families with, like certain types of educational based, activities at home. So that has been a nice way to still keep, a foot in the education space as well. And I feel like still blends with that family brand that I'm looking to work with.

Kristin: 26:37

That makes so much sense, right? Because a lot of us wonder how we can draw from our previous experiences, you know, does that lend to a career in copywriting? should we change niches altogether? And there is no right answer, you write about what you're interested in and what you're, what you like talking about and thinking about or researching. So, so cool to see you end up in that space. Yeah, I guess one last question I have for you is if you were chatting with a teacher who was maybe you two or three years ago, what would you say if they were kind of in your shoes

Danielle: 27:10

two things come to mind right away The biggest thing is, is mindset, so it's going to be challenging, it's going to be hard, but if you really sit with yourself for a bit and think about like, what do you want your life to look like, and how can you take the steps to make that happen? I think that's really important. When you break down that barrier, and you get really honest with yourself, then you have the opportunity to build your life the way that you want it to. And that can be really scary. I think it goes back to the beginning of what I was talking about when education and teaching just felt safe. I knew it. It was like a box I could understand, so I put myself in it. And it took a while to, come to a place where I was able to ask myself, well, if I could do something else, what would it be and why? So I think, I mean, it's still hard. I still have these dream clients that I'm hoping to work with. I still am juggling how to, you know, take on certain, um, bigger projects while having retainer clients, making sure everybody's needs are met. But it's such a big challenge. An interesting and wonderful space to be in. And I don't think I would have allowed myself to be here if I didn't give myself a little bit of a chance to dream and a little bit of a chance to believe in myself. I had a safe job. I had a job that paid pretty well, um, in terms of what a lot of districts pay. And I was tenured. Um, it was all very safe. There was health insurance. There were all these like, Glittery things that come with a stable job, but at the end of the day, I wasn't feeling like my best self. So when I had to really think about why and think about I guess especially with my son like if he ever came to me And said he wasn't happy with his job. I think the first thing I would say would be like well What do you want to do instead? I would never say You know, stick with that and just keep spinning your wheels, until you retire, it would be like, let's talk about it, what do you, what do you think you want to do? So I think having those conversations with yourself is truly important. So, mindset I always come back to. And, definitely that notion of like, start before you're ready. It was really hard, to start. Like, when I was lucky to find you and Hillary, And your course, because you mapped so much out for me that I was having trouble doing, like, I felt like such an imposter. and it was, it was so important to just start, like, just build the website, even though it wasn't perfect at first. To just put the first Instagram post out there, even though it felt really clunky and uncomfortable. And then somehow, you know, weeks and months go by, and you're just doing it, and it's pretty amazing what some small steps can add up to. So I think it's It's that, and the only other thing I can think of is, I think sometimes you think with a teaching degree you're in just the lane to teach, that like you have this specific degree, and that's where you need to kind of stay in one lane, and I think there are so many traits. that come from being a teacher. It is one of the hardest jobs there is. I would wager like one of the hardest jobs there is to, to do. And there are so many skills that you have as a teacher that can apply to so many other professions if you're looking to, to try something new.

Kristin: 30:20

I love it so much. Danielle, what's next for you? Can you give us a glimpse into what are your hopes for this next year that's in front of us?

Danielle: 30:28

Yeah, um, well, I'm really, you know, proud to, to have started the business and to have gone full time. I'm proud that I was able to build something that feels sustainable and, that's given me an opportunity to continue to build the life that I want to build. I have some amazing clients that I'm working with right now, and then I'm really excited to say booked up through November, which is a great feeling, so, what's next would be to, continue to show up for my business, continue to put myself out there. it's still hard for me to show up on social media. It's still not, like, my comfort zone, but it's a great place to meet people. It's a great place to meet people. to kind of get some warm leads instead of cold leads for clients. it's been a journey already, but, I think it's so interesting to have it paralleled with motherhood. A lot of times I'll see, like, these milestones that my son hits. I was like, wow, like he's only a little over a year, you know, he's only a year and a half. That's incredible. And then I'll stop and think like, well, wow, you've only had a business full time for that long. Like, look at how far you've come as well. so it's interesting to watch this business grow right alongside with him. I'll always have kind of a, like a marker to gauge how things are going. it's been very interesting. I love how entwined it all is.

Kristin: 31:40

I love that. That's so sweet. I can relate to being proud of the first leg being accomplished, like check, started the business, check, got clients, check, you know, have like really committed to this thing, like checking off some really big boxes. and then comes kind of the refining of it all. It's just kind of like, okay, now how do I make this a little bit more of a well oiled train or, how can I. Settle in a little bit more so things don't feel new all the time. yeah, this, this next chapter for you, I think is just going to be doing more of what you've already learned how to do, and just, settling into the business and really creating it in, in whatever way feels good for you. I love that so much. Daniel. Thank you so much for sharing your story with us. can you let us know where listeners can find you online if they wanted to poke around or check out your website?

Danielle: 32:25

Absolutely. so my Instagram will be daniellebouchardcopy, and my website is linked right on there, but that's also daniellebouchardcopy. com.

Kristin: 32:35

Wonderful. And we'll link to all those things in the show notes. Thank you, Danielle, again, and thank you to our listeners for tuning in. We'll catch you next time on the next episode of Teachers Make the Leap.

32:47

Thanks for joining us on this episode of Teachers Make the Leap. We can't wait to help you make the leap from teacher to thriving business owner. If you liked what you heard today, subscribe to the show on your favorite listening app and leave a review on Apple Podcasts. We'll see you back here next week.